PHOTO VIA BRESH
The Argentine party brand BRESH (Website) is heading to Orlando this summer as part of a U.S. tour built around the 2026 FIFA World Cup.
BRESH launched in Buenos Aires in 2016 and has since grown into what it calls “la fiesta más linda del mundo,” or the most beautiful party in the world. The concept is built around genre fluidity, mixing reggaeton, pop, Latin hits, and throwbacks, and has expanded to more than 90 cities across 12 countries. It’s appeared at Tomorrowland, EDC, and Lollapalooza.
Attendees describe it as somewhere between a club and a concert with DJ-driven vibes, and the occasional surprise artist appearances and crowd giveaways. The founders built it specifically as a reaction to exclusive, unwelcoming nightlife, aiming for a space that “accepts all people.”
For this summer, BRESH is rolling out events across New York, Miami, Houston, Atlanta, Dallas, Los Angeles, and more. Orlando’s stop is June 26. Venue and ticket details will be announced soon at bresh.com.
